The following is an example of a poorly crafted cover letter. It could be improved if the applicant used a more formal tone, researched the name of the person to be contacted, and included more specific details about how his past experience related to the job.
Big Time Corporation
52 Pickup Avenue
Jobtown, New York 12345
To Whom It May Concern,
Hi! I saw your ad in the Journal of Sales and Marketing for the Regional Director of Sales position and thought I would apply. My resume is included with this letter.
I have worked in sales my whole life, and I think I would be pretty good at the job your company needs to fill. I'd like to tell you about my experience at the interview. With my sales experience, you will have better sales than ever before no matter what you sell.
You can call me for an interview at (555) 555-5555. That's my home number, so you can leave a message if I don't answer.
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