RESEARCH THE COMPANY
This is particularly critical if you are sending your resume in as a cold contact, networking, or referral. In these cases, research is your only source of information about the company, as you donít have the wording of an ad to quote or follow.
Your research not only provides you with the information to show why you are interested in applying to the company and how they are tied to your previous experience, but also that youíve done your homework.
If you are applying to a companyís ad, the same reasons apply, but more than that Ė one well placed sentence gained through research immediately sets you above your competition.
And the research isnít necessary just for sending in your cover letter and resume. If you land an interview, youíre wise to research the company intently prior to meeting with them.
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WHEN CAN I SKIP THE COVER LETTER?
NEVER. Never, never, never, never. I donít care if you know the person who is receiving your resume. I donít care if you spoke to them on the phone, they are expecting your resume and said ďDonít send a cover letter.Ē SEND A COVER LETTER.
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More points to be mindful of coming next week.
Need help with your resume? Why not hire Judi to:
a) advise you on changes
b)conduct a full interview with you and rewrite it for you
If your resume is not getting any results, it`s probably not your skills. It`s the way your resume is written.
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